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A NEW KIND OF FORD FOR '57

For 1957.....there's a big new kind of Ford with the touch of tomorrow!  This brilliant new automotive package is bigger, easier to enter, roomier than ever. Yet it's lower...so low that a man of average height can rest his elbows comfortably on its top!  And longer....you're never seen such graceful contour of its sculptured-in-steel body says, "Let's GO"

What kind of magic made this miracle possible?  It all started with a new Inner Ford.  For Ford engineers reinvented the automobile.  They developed a revolutionary contoured frame......a built-for-keeps body...a new type of low-slung drive...a new level-ride suspension....a wide range of new higher-compression engines.  These are but a few of the reasons why this kind of Ford rides silent, solid and secure.

And Ford's the only low-priced car to bring you a choice of two new, bigger car sizes...plus an all-new, longer, lower line of station wagons.  Five brilliant new series to choose from...20 beautiful body styles. (The Ranchero makes 21 styles)  ( For information on models click on MODELS on the left )

Six or V-8- the going is great!  Pick your GO...and love it!!   Ford celebrates its Silver Anniversary of V-8 leadership with the widest engine choice ever! Both Custom Series offer the basic 190-hp Ford 272 V-8... Fairlanes and Station Wagon Series, the 212-hp Thunderbird 292 V-8.   All Series offer the optional 245-hp Thunderbird 312 Special V-8.  Also available in every Series, at extra cost, is the special high performance 270-hp Thunderbird 312 Super V-8.  And, an extra-high performance special 300-hp Thunderbird 312 Supercharged V-8.  Or in any '57 Ford (except Skyliner and Thunderbirds) you can have the industry's most powerful, most modern Six, the economical 144-hp Mileage Maker Six.  Fordomatic, Overdrive or Conventional transmission available with any engine.

 

See how the accessories are attractively displayed on Ford's new curved instrument panel (above) which also features recessed control knobs for your protection.  The new sweep-hand speedometer and the generator and oil gauges with their flashing lights are readily visible.
 
HOOD ORNAMENT
Symbolic of the smart lines of the '57 Ford is this Bull's Eye Hood Ornament.  Unmistakably different it will keep you out front in a FORD.
The above History is provided by a 1957 Ford show room catalog
FORD MOTOR COMPANY


 

 

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